Behavioral Economics

Rational vs Real Humans

Discover Rational vs Real Humans as a core part of Behavioral Economics. This lesson explains what it means, walks through a real example, introduces key terms, and includes three hands-on activities to help you understand and apply the idea.

Kahneman and Tversky

Discover Kahneman and Tversky as a core part of Behavioral Economics. This lesson explains what it means, walks through a real example, introduces key terms, and includes three hands-on activities to help you understand and apply the idea.

Marketing Tricks to Spot

Discover Marketing Tricks to Spot as a core part of Behavioral Economics. This lesson explains what it means, walks through a real example, introduces key terms, and includes three hands-on activities to help you understand and apply the idea.

Marshmallow Test Revisited

Discover Marshmallow Test Revisited as a core part of Behavioral Economics. This lesson explains what it means, walks through a real example, introduces key terms, and includes three hands-on activities to help you understand and apply the idea.

Loss Aversion

Discover Loss Aversion as a core part of Behavioral Economics. This lesson explains what it means, walks through a real example, introduces key terms, and includes three hands-on activities to help you understand and apply the idea.

Retirement Savings Nudges

Discover Retirement Savings Nudges as a core part of Behavioral Economics. This lesson explains what it means, walks through a real example, introduces key terms, and includes three hands-on activities to help you understand and apply the idea.